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At Least I Got a Candy Bar

The Onion A.V. Club has been doing a series of fantastic articles called Whatever Happened to Alternative Nation? which you should read if you were born in the past 40 years and have any interest in music. The newest entry is about the inexplicable popularity of alternarock-band-thing Live -- their name is apparently supposed to be pronounced like the verb form of the word "live" but I don't care. I'll dismiss Live publicly and live with the consequences.

Anyway, much discussion was had about their hit single "I Alone," which was a radio-friendly ditty that you could easily listen to with your mom -- provided she had some tolerance for empty angst. The video, on the other hand, revolves entirely around the unique premise of a bald, shirtless man writhing around and smooshing his face and junk while the world dies around him. Whenever I watch it I can't help but hear the sounds of Hank Hill being horrified somewhere deep within my brain: "Gah! Someone needs to tell that twig boy to put on a shirt!"

If you lived through the 90s, you probably saw this video at least 30,000 times. I know I did. But going back and watching it again some whatever years later, I can't help but be dumbstruck once again by Live's poor drummer, who, without his drums, is forced to wander through the video in a futile attempt to not look awkward. Granted, Live's frontman Ratboy Jr. sure can cause a distraction, but if you pay attention to the drummer through the whole video, you can't help but feel his plight.


 
Another highlight is when the second verse kicks in around at 1:22, when Shirtless McGoo realizes that his antics during the first verse will soon be seen by a worldwide audience.

But really, no analysis of the I Alone video is better than this one:

 

In closing: Hey, remember the 90s? *tosses jacket casually over shoulder*

Comments

( 5 comments — Leave a comment )
ferricide
Dec. 15th, 2010 08:07 am (UTC)
that av club article is borderline insufferable. what is the point of making fun of live? they're cheesy but nostalgic. that single sentence sums them up. i guess if you don't waste everybody's time, you don't get to show off how cool you are for liking guided by voices though.
bobservo
Dec. 15th, 2010 08:19 am (UTC)
i didn't start liking cool music from the 90s until i was well out of that decade :(

i have no actual vitriol for live. but i do pity that drummer.
ferricide
Dec. 15th, 2010 06:43 pm (UTC)
i mean, the article is odd because it's this simultaneous rejection and buying in of the whole 90s "authenticity" thing. live was very authentic. lame, but authentic. so if you are going to grade them by that metric, they are very pure. and that was the metric of the 90s.

meanwhile it's also written with this idea that like we're the first generation to look back at what we liked 15 years ago and go "woah this is cheesy!" or at least that this realization is in some way meaningful, or interesting. no, no, and no!
(Deleted comment)
bobservo
Dec. 16th, 2010 02:54 am (UTC)
Re: hey so yeah
i have a random contact who works there, but my attempts to weasel my way in have yielded no results.
newtonfig
Dec. 16th, 2010 12:09 am (UTC)
I like what I see.

Why don't you go to one of those stalls and I'll meet you there.
( 5 comments — Leave a comment )

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